Opening a restaurant is a responsibility. It’s time consuming and it took so much effort too. With the growing age, people are so much up for online businesses that even restaurant businesses are going for it. Through online reservation, restaurants can get more customers, and they can manage their staff accordingly. A very prominent marketing manager of a restaurant gave detailed information to the restaurants that how should they increase their online reservations and how can they work on their websites by using location-based marketing.
The important six ways:
Separate pages for different branches of the restaurant:
If a restaurant has a unique and attractive page and their social media team is quite active. They can attract so many customers. One way to attract local customers is to use local content and make content easy to understand for your customers. For example, you can give the chef details and food quality but by using local slags. Also if you have another branch of the restaurant at some other place, you have to use different content for its online page.
The reservation link should be in bold letters:
Sometimes your customer has no time to see our content, and all they want is to book a table for their meetings. So at this point, it might be very annoying for them actually to look for the link on the website. The more time he has to spend there is more possibility that he might move to the competitors and that’s how you can lose your revenue.
Focus more on mobile-friendly features:
With the passage of time, smartphone use has increased, and people most likely prefer phones rather than desktops and laptops. Some websites don’t open on phones, and they are desktop or laptop friendly. If you want to increase the restaurant online reservation system, you need to make your website more responsive, easy to use and mobile phone friendly.
Consider using booking services:
Numerous individuals visit a site like OpenTable, Rezbook, Zomato Book , or eat specifically to complete a sweeping hunt of eateries in their general vicinity. By being recorded on these destinations, an eatery can catch reservations from individuals who may somehow not have thought about the eatery or that it takes reservations on the web. Amid specific occasions of year that eatery reservations are sought after, for example, Valentine’s Day or Mother’s Day, these kinds of sites can be principal in getting new clients who will ideally wind up regular, long-haul supporters.
Partner with last-minute booking services:
Various sites enable eateries to list available tables when there are a minute ago cancellations. Others offer reward plans to coffee shops who book amid off-top hours. These sites normally have a little charge related with them that can without much of a stretch be recovered by filling tables that would some way or another go void.
Add a reservations link on Facebook
Rather than sending guests to the eatery’s landing page from Facebook, take a stab at sending them specifically to a reservations page. Reservations, alongside menus, bearings and open hours, are the primary reason individuals visit the site. By sending them straightforwardly to the page, the eatery makes it that substantially less demanding for them to book a table.